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Triathlon NSW Staff

Phil Dally- General ManagerPhil Bio Shot

Phil Dally was appointed as General Manager, Triathlon NSW in 2011. Over and above this role Phil is a Technical Official in Triathlon and he and his family are active members of Hills Triathlon Club.

Phil’s background is in the Financial Services market focusing on key areas of business development, strategy and growth.




Genevieve Dunn- Events and Marketing Manager

Genevieve has a degree in International Business and has migrated south from Queensland where she worked on various major running events. She then moved south to work on the Melbourne Marathon event, was Event Manager for Basketball Australia and now has moved into her much loved sport Triathlon. Genevieve is a very keen runner and swimmer and is looking to forward to developing the Triathlon NSW events calendar. If you have any questions in regards to website, events, marketing or sponsorship, please contact Genevieve in the office.


Sarah Koen- Membership and Participation ManagerSarah Bio shot2

Sarah has started a newly created role for the Triathlon NSW team. She is actively involved in the Sport of Triathlon as a competitor, coach and club member and for the last few years has been working with the Australian Sports Commission as the Regional Coordinator for the Active After School Communities Program. Sarah has had years of experience as a PE teacher, and School Sports Coordinator and is look forward to working with the NSW Clubs and supporting them in their development.

Keiran Barry- National Talent Coach (NSW/ACT)

Keiran Barry has a degree in Exercise Science. He has coached triathlon since 1995 and worked with hundreds of age groupers and long course athletes over this time.

At the elite level, he has coached several athletes to world cup wins and national championships. Keiran was a coach at the 2000 Olympics and 2002 Commonwealth Games and coached Nicole Hackett to a world championship victory in 2000.

Outside of triathlon, he has had a successful business career, owning and running commercial gyms, personal and corporate training businesses.

Mario Schumacher- NSW Junior Development Coach

Peter Clifford- NSW Coach Education Manager



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